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What makes this color so good?
What makes this color so good?

The Outdoor Industry Was Way Ahead of Pantone

Classic Blue gear has been in our closets for years

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What makes this color so good?

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Pantones executive director Leatrice Eiseman the color authoritys pick for 2020 Color of the Yeara boundless blue evocative of the vast and infinite evening sky. We call it a gear-closet staple: it graces our packs, water bottles, coat racks, and sock drawers. But this year, we especially noticed the blue wave taking over the outdoor industry.泭泭O喝娶 Winter Buyers Guide cover was actually very Classic Blue, says 窪蹋勛圖厙 art director Petra Zeiler. Gear brands were definitely on top of the trend.

What makes this color so good? Its warmer and brighter than indigo, more interesting than navy.And the coolest part is that it goes with everything, so it feels dynamic, Zeiler says. Its true: pair Classic Blue with all the hard-to-pull-off brights and neons in your kit and let its calming vibes provide a sense of unity. I live for this color, adds Kyra Kennedy, 窪蹋勛圖厙s photography editor. Its something literally everyone looks good in.

To add a little more Classic Blue to your life in 2020, we scoured the web for ten great pieces that feature the color proudly.

Patagonia Mens Diamond Quilted Bomber Hoody in Stone Blue($169)

(Courtesy Patagonia)


Hydroflask Wide Mouth 32 oz in Cobalt ($45)

(Courtesy Hydro Flask)


Burton Mens Crown Bonded Hoodie in Dress Blue Acid Wash ($90)

(Courtesy Burton)


Fj瓣llr瓣ven Kanken in Royal Blue($80)

(Courtesy Fj瓣llr瓣ven)


The North Face Womens Thermoball Eco Hoodie in Flag Blue($220)

(Courtesy The North Face)


Flylow Kids Mason Beanie($25)

(Courtesy Flylow)


United by Blue Evergreen Enamel Lined Copper Mug ($32)

(Courtesy)


Smartwool Womens Merino 250 Base Layer Crew in Deep Marlin Heather($100)

(Courtesy Smartwool)


Cotopaxi Allpa 42L Travel Pack in Indigo ($220)

(Courtesy Cotopaxi)


Marmot Nanowave 50-Degree Semi Rec Sleeping Bag in Estate Blue($79)

(Courtesy Marmot)

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