A lot of outdoor companies use eco-friendly marketing, soit can be hard to tell who is actually doing good and who’s missing the mark. For Earth Day, we made thateasy for you: when you purchase gear from these brands, some of your money directly benefitsan organization championingthe sustainability of our planet.
BioLite
Recipient Organization:
PromotionDates: April 8 to April 22
dzٱ’s grills andfire pits are our go-to essentials for backyard hangs. That’s why we’re stoked that the company is offering an Earth Day promotion on itsnew . The set includes a stove, grill, kettle pot, and attachable USB light. BioLite is donating 10 percent ofproceeds from the set to Climate Neutral, a nonprofit organizationthathelps businesses offset their carbon emissions.
Saola
Recipient Organization:
PromotionDates:April 22 only
Almost every componentof a Saola shoe is eco-friendly: the brand makes soles from harmful algae, outer materials from recycled canvas and plastic bottles, and insoles from sustainably harvested cork. Saola usually donates 1percent of all sales to the Mwalua Wildlife Trust Association, a nonprofit which makes sustainable water supplies for wildlife in Kenya, but it’s increasing donations to 50 percent of all sales on itswebsite for Earth Day only.
Thousand
Recipient Organization:
PromotionDates:April 19 to May 17
If you’re a cyclist, you should be wearingprotective headgear—but it doesn’t have to look dorky. “Inspired by vintage scooter helmets, the Thousand was designed to look so good thatpeople will actually want to wear it,” our tester wrote. “Not only do I always wear this helmet in town, I look for new reasons to get on my bike.” From April 19 to May 17, the brand is donating $10 from each helmet purchased within its to 1% for the Planet, an international alliance made up of businesses and individual members whocontribute at least 1percent of their annual sales and salaries, respectively, to environmental nonprofits.
Outerknown
Recipient Organization:
PromotionDates: Ongoing
We’ve been following the eco-conscious apparel company Outerknown since itarrived on the scene in 2015. The brand has been committed to sustainability from the beginning: 90 percent of the fibers used to make itsapparel are organic or recycled. The is no exception:the zip-up is manufacturedwith 45 percent recycled polyester and 55 percent hemp, so it’s both seriously soft and sustainable. Outerknown is donating all profits fromthis hoodieto the Ocean Conservancy, a nonprofit groupthat lobbies, conducts research, and coordinates cleanups to protect our oceans.
Seek More Wilderness
Recipient Organizations:,
PromotionDates:Ongoing
Seek More Wilderness makes sleek lifestyle apparel that not only looks goodbut whose sales benefitthenatural playgrounds around the U.S. and the world.Fiftypercent of the profits from each order are donated to two partnerorganizations: Wilderness Inquiry, which leads accessible outdoors trips,and the Coalition to Protect America’s National Parks, made up ofcurrent, former, and retired employees and volunteers of the National Park Service. The best part? This healthy donation isn’t just exclusive to Earth Day—it’sthe foundation of the brand’sbusiness.
Toad&Co
Recipient Organization:
PromotionDates:April 22 only
From producing clothing with eco-friendly materialsto incorporating reusable packagingand making some of our favorite recycledgear,is a brand that’s leading the sustainability charge year-round. For Earth Day, it’s holding a special choose-your-own-adventure sale: you get to pick between receiving 10 percentoff your purchase with the code EARTHLING ordonatingthat 10 percent with the codeALLIANCEto the Conservation Alliance, whichfunds grassrootscampaigns to protect threatened wild spaces.