Welcome to Savile Row. Enter your measurements and choose options on Beyond’s Web site and a couple weeks later take delivery of a custom-fit, custom-featured soft shell—I designed a model for cycling and nordic skiing. The one nonnegotiable characteristic—Schoeller Dryskin Extreme fabric—kept me just right during a 15-mph road ride on a 60-degree day. How did it fit? Better than my tux. 1.1 lbs; www.beyondfleece.com
Bonus: The Cordura-fortified fabric will last for years.
Bummer: Boring color palette.