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For those that want to keep their kit unique, custom options are the way to go.
For those that want to keep their kit unique, custom options are the way to go. (Inga Hendrickson)

Our Favorite Custom Jackets, Bikes, Skis, and More

Eleven companies making apparel and equipment just the way you like it

Published: 
For those that want to keep their kit unique, custom options are the way to go.
(Photo: Inga Hendrickson)

New perk: Easily find new routes and hidden gems, upcoming running events, and more near you. Your weekly Local Running Newsletter has everything you need to lace up! .

Gear is expensive so you might as well get it tailored specifically to you. 


Nunatak Alpinist Sleeping Bag ($458 and up)

(Courtesy Nunatak)

When it comes to sleeping bags, a better fit means a better night’s rest. Changing up the length, shoulder width, zipper, and footbox circumference are all fair game with . Also up to you: the bag’s temperature rating, down fill, type of lining, and shell fabric.


Wagner Custom Skis ($1,750 and up)

(Courtesy Wagner Skis)

Ordering can seem like interviewing for a job. Start with a questionnaire, then schedule a 30-minute phone interview with a ski tech. But this level of detailed intel enables experts at the company’s factory in Telluride, Colorado, to craft skis with the ideal combination of sidecut, rocker, and flex. Then work with Wagner’s graphic artist to design a unique topsheet or submit your own photos or drawings.


Tecnica Forge Hiking Boots ($250)

(Courtesy Tecnica)

Tecnica used its expertise in ski-boot liners to develop the first . During a 20-minute in-store process, heat and pressure form the heel, arch, ankle, and footbed for more of a cradled fit. The result is an incredibly supportive boot and few—if any—blisters in your future.


Decibullz Bluetooth Wireless Earphones ($90)

(Courtesy Decibullz)

If you’ve ever fit a mouthguard, you can fit the . Soften them in boiling water, press into your ears, and in minutes they harden to deliver a snug fit and clear sound.


Giro Range MIPS Helmet ($250)

(Courtesy Giro)

The secret of the first that can change its shape is the two-piece shell. Turning a dial expands and contracts the whole thing, rather than just the framework.


Vans Custom Sneakers ($75 and up)

(Courtesy Vans)

Since the beginning, have been customizable. When Paul Van Doren started the SoCal company in 1966, he’d make the skate shoes out of any fabric people brought to the shop. Today you can choose your personal favorite style and patterns, or upload your own art.


7Till8 Wetsuit ($395 and up)

(Courtesy 7Till8)

A perfectly fitting means you get a lot more warmth and freedom of movement. As part of 7Till8’s personalized process, an online tutorial explains how to take exact measurements. Then choose the style, thickness, and type of neoprene your heart desires.


The North Face Custom Denali Jacket ($229)

(Courtesy The North Face)

The recycled-polyester remains nearly unchanged since its debut in 1988. Except now you can pick from 25 colors for its fleece body and another 15 for the abrasion-resistant fabric across the chest, plus choose your preferred zipper and logo colors.


Princeton Tec Spectrum Headlamp ($35 and up)

(Courtesy Princeton Tec)

Want a headlamp with one beam or two? Prefer blue, red, or green housing? Perhaps even a funky strap ­pattern? Well, there’s a site for that. Princeton Tec’s simple inter­face lets you create your piece by piece.


Truce Drop Liner Backpack ($260)

(Courtesy Trew)

Truce is all about upcycled customization, utilizing old sails, drysuit scraps, and fabric remnants. Pick your pack size and style, then choose the outer fabric, lining color, and buckle. Truce will sew it all together for a one-of-a-kind, .


Naked Bicycle ($6,300 as shown)

(Courtesy Naked Bicycles)

Sam Wittingham, owner of British Columbia-based , works with you to select the right frame type, geometry, metal, components, and paint pattern. His constant focus, though, is on sizing—the all-important factor for optimal riding feel and performance.

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